AirAsia Partners with Cebu Association for Hotel Resorts & Restaurants to boost Tourism

June 25,  Bai Hotel, Mandaue Cebu - AirAsia inked a partnership with the Hotel Resort and Restaurant Association of Cebu, Inc. (HRRACI), as its official corporate airline partner. This is part of the effort to help boost tourism and economic recovery of the oldest city in the Philippines. Cebu continues to thrive through its self-sustaining tourism industry. 

The partnership is not only aimed at promoting safe domestic travel in Cebu but will also provide so much more to traveling guests and Cebuanos. HRRACI is a non-profit, non-government organization that provides an avenue for strategic partnership among its member companies, associates, schools, and other stakeholders with the common goal of promoting Cebu as a world-class tourist destination.
Tourism industry in Cebu is a vital industry that contributes to the Philippine economy. AirAsia stands united with stakeholders such as the HRRACI, the Department of Tourism and the Local Government Unit to reboot the tourism industry in Cebu.
Mr. Ricky Isla - AirAsia Philippines CEO
Mr. Ricky Isla, AirAsia Philippines CEO said, " order to do this, we must offer travelers not just sights but also added value to their money. It is through partnerships like this, that we are able to give exciting options and promos for our guests and Cebuanos. who are excited to be rediscovering Cebu as the global health situation is improving."

During the program, AirAsia also presented potential partnership opportunities for HRRACI stakeholders such as a-Access. It is an incentive card for both AirAsia and non AirAsia guests which grands access to exclusive offers from wide selection of partners establishments across key destinations in the country including Cebu.
a-Access is an exclusive card for travelers bound for Cebu, Bohol or Boracay (for airasia and non-airasia passengers) that grants you access to exclusive discounts and offers from our wide selection of partner establishments ranging from dining, activities & relaxation. If you want to know more about a-Access, go check out this link. You can also check out the partner establishments there and on how to get your a-Access card.
HRRACI President Alfred Reyes shares his excitement on the partnership. Passionate about innovating through technology and see the way people book and experience travel. He believes that trust, partnership and solidarity are essential for revitalizing travel as they anticipate reopening of border.

Reyes also added "The inked initiative between AirAsia and HRRACI has a wide impact in terms of our industry partners to find solutions and stimulate deman and largely help the struggling travel and tourism industry. With this collaboration, HRRACI remains committed to providing greater convenience, and value to customers and out members, which has become ever important in this pandemic."

"HRRACI together with AirAsia is determined to achieve one goal - and that is to rebuild toursim"
AirAsia continues to innovate to provide the best travel experiences to its guests. I am excited to see a-Access grow more cities and also have that seamless experience in booking flights and accommodation. This and so much more. Very exciting and promising time for domestic travel. Congratulations AirAsia and HRRACI!

AirAsia flies multiple times weekly to Cebu. Book your flights through the AirAsia super app or and travel safe with AirAsia.
The event was made possible by the Cebu tourism Commission and Chairperson Atty. Joy Pesquera, Lapu-lapu City Tourism Cultural and Historical Commission and Chairman Ms. Cindi King-CHan, Department of Tourism Region 7, headed by Regional Director Shalimar Tamao the Cebu Association of Tourguide and President Ms. Grace Melendres, and the Mactan Cebu International Airport.

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