Itel launches its flagship P33 Plus in the Philippines

Itel, a leading and reliable global mobile phone brand, today unveiled its latest Power series smartphone–itel P33 Plus­.

At the launch event themed “My Power, My Hero,” itel looked back on its achievements and officially announced the launch of its official online Flagship Store on Lazada. Consumers can now purchase itel products through Lazada with the official price, warranty, and after-sales services support.
Mr. Lei Zhang of itel Mobile
AI Power Master to ensure your power in control
The new flagship itel P33 Plus smartphone is equipped with 5000mAh battery. Based on laboratory tests, this allows the P33 Plus 100 hours of normal use, 39 hours of continual 3G phone call, and 685 hours on standby. The AI Power Master helps to control power consumption to maximize the battery use and avoid frequent charging. Furthermore, the power saving mode intelligently adjusts the phone’s performance (WLAN, Bluetooth, data, display brightness) and apps to extend battery life by 35% at most.

More storage for more memories
The ROM of P33 Plus has been expanded from 8GB to 16GB, a 140% increase from the last generation. With the optimized AndroidTM OreoTM (Go edition) OS with pre-installed apps, P33 Plus has more than 12GB of storage for photos, videos, and apps. 

Full Screen display for an immersive viewing experience
P33 Plus delivers a fuller and better visual experience with a 6.0” IPS Full Screen display, providing an easier and more immersive design to comfortably watch films and play games.

Double security to protect your privacy
Additionally, it comes with face unlock and fingerprint sensor to secure your privacy and quickly access to your favorite apps. Compared to the last generation, its fingerprint quick access functions have been upgraded from 5 functions to 8.

Take photos like a pro
P33 Plus is equipped with an 8MP dual rear camera for capturing clearer photos, while its 8MP selfie camera is decked with a four-in-one big pixel technology to help take clearer and brighter selfies in various lighting conditions. Portrait mode allows users to take artistic portraits with bokeh effects and the customized Face Beauty V2.0 refines the user’s face to look slimmer, ruddy, and smooth.

Itel P33 Plus comes with a range of vibrant colors including Gradation Blue, Deep Blue and Champagne Gold. It’s now available across the Philippine market and the Lazada Flagship Store with a budget-friendly price of PHP 3,499. Itel also offers a 1-year warranty and a 100-day replacement for all its products. 

For more information about itel brand and the products, please visit

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