AXIS Time out of Time. Making Your Time Count.


Kristine Dulay-Reyes, Asst. Brand Manager Axis, Decebelle Montefino- Axis Brand Assistant, Ram Mallaru Jr.-Artist, Buds Convocar-Arts, Salvador Ching-Artis, Avinash Uttamchandani-General Manager.

Art, certainly is timeless. Just like the designs of Axis. This watch brand believes in making your timepiece a harmonious part of who you are. Allowing you to transcend trends and celebrate your own style. 

Axis just launched an art exhibit entitled “Time Out of Time” last Nov 12, 2014 at SM Mall of Asia. The exhibit featured the works of artists Ram Mallari, Buds Convocar and Salvador Ching. 

The pieces are a collection of mixed media works that incorporated Axis watches. A quick look at the participating artists will show that they are well-recognized in the art scene and seasoned talents.

Ram Mallari turns discards into works of art. His mixed media assemblages have garnered attention and praise. His 2012 exhibit “METAL REDEMPTION” in Congress was a huge success and his story was chosen by Thompson Reuters to be featured in local and international media networks such as Yahoo News, Washington Post, NBC News TV in New York and BBC News Channel.

Before pursuing a full time career in painting, Buds Convocar spent his early years in the academe handling a wide array of art subjects such as design, illustration, typography, painting and cartooning. He has received numerous awards in various art competitions such as 10 Outstanding Artists of the Philippines in 1994. He has received honorable mentions in the Philippine Art Awards in 1994, 1995, 1996 and 2001.

Salvador “Buddy” J. Ching is a full-time, multi-awarded Painter, Installation and Performance Artist. He is one of the five Philippine representatives to the Third ASEAN Youth Painting Workshop & Exhibition in Indonesia. He was part of the Asian Biennale Art Exhibition in Cuba, Bangladesh, South Korea, Singapore, Malaysia, Vietnam, Taiwan, Thailand and USA. He has received numerous awards and citations in major art competitions in the country and 9 one-man shows to date. 

Through art and a philanthropic endeavor, Axis truly goes beyond just being a timepiece. The “Time Out of Time” art exhibit highlights the brand’s belief in self-expression and meaningful style. The Axis art works will be sold through a bidding process and the proceeds will be donated to Children’s Hour whose mission is to promote child protection, education, health and nutrition for all children. 

Supporting and creating more awareness for the project are the partner personalities. For more information, visit the Axis page and Axis Youtube account.

The artworks may be seen at the Axis pop-up store on the ground floor of SM Mall of Asia, near National Bookstore. Axis watches are unique and varied in form and design. Individually, Axis watches are almost intricate pieces of art. Available in Watch Republic Shops and leading department stores nationwide.

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