The Art of Emotion Under the Sea: POP MART and Resorts World Sentosa Launch Record-Breaking CRYBABY Activation
There is a beautiful, profound philosophy behind the global designer toy phenomenon known as CRYBABY: laughter isn't the only path to feeling better, and tears have the power to heal. Created by acclaimed Thai artist Molly, the gender-neutral, non-human character embodies the deep, vulnerable inner feelings we all experience but often mask. Now, this boundary-pushing pop culture icon is diving into an unprecedented sensory experience designed to help fans Refresh and Recharge their emotional and environmental mindfulness.
In a massive collaborative effort, POP MART, Resorts World Sentosa (RWS), and the Singapore Tourism Board (STB) have officially announced the "CRYBABY Cry Me an Ocean" activation. Running from June 24 to August 30, 2026, this marks the first time a major character IP experience is staged directly alongside real marine habitats inside the world-renowned Singapore Oceanarium.
As the largest activation to date for the oceanarium, the event beautifully bridges the gap between contemporary street art and marine conservation.
🌊 CRYBABY "CRY ME AN OCEAN" ACTIVATION RUN SHEET
- Timeline: June 24 to August 30, 2026
- Location: Singapore Oceanarium, Resorts World Sentosa
- Scale: 11 curated photo zones, life-sized sculptures, and massive outdoor inflatables
- Perks: A dedicated POP-Up store at WEAVE (RWS) featuring exclusive merchandise
Giant Visual Anchors & Interactive Trails
The multi-sensory adventure begins before visitors even enter the facility, anchored by two towering five-meter outdoor inflatables:
- THE ANGLERFISH: A luminous deep-sea guide whose glowing tears serve as a quiet reminder to "be your own light amidst the darkness".
- THE PUFFERFISH: A spiked, puffed-up companion that teaches a gentle lesson on self-protection and inner softness.
Upon stepping inside the Singapore Oceanarium, guests are greeted by a two-meter WHALESHARK sculpture that marks the beginning of an indoor art trail. The trail weaves seamlessly through iconic galleries—including Ocean Wonders, the Shark Seas tunnel, and the legendary Open Ocean viewing panel.
To turn pop culture into a tool for environmental stewardship, each of the 11 photo zones features a character board pairing CRYBABY's story with educational insights about the marine animals they represent.
A Masterclass in Destination Experience
This landmark cross-industry partnership highlights a growing trend of utilizing global pop art IPs to drive premium tourism and ecological awareness.
"The Cry Me an Ocean experience lets fans connect with CRYBABY in a new way, surrounded by the wonders of the marine world," shared Ms Nok Siriporn, Head of Southeast Asia at POP MART. "Singapore remains a key market... and this collaboration reflects our commitment to delivering unforgettable experiences for fans across the region."
Ms Lena Lee, Executive Vice President at RWS, added that the activation enables their conservation-led institute to extend its core mission to new audiences, sparking curiosity and a deeper connection to our oceans through art and play.
Exclusive Merchandise & Visitor Details
While the outdoor installations are completely free to explore, the indoor trail is accessible with a standard Singapore Oceanarium admission ticket (S$55 for Adults / S$43 for Children and Seniors).
True to art toy culture, the event will also debut a dedicated CRYBABY POP-Up store at WEAVE at RWS. Visitors who present a same-day oceanarium ticket and hit a minimum spend of S$128 at the pop-up will bring home an exclusive CRYBABY Cry Me an Ocean Eyemask, while stocks last.

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