The Digital Marketing Association of the Philippines (DMAP) has officially announced DigiCon 2026, returning with a bold new theme: “Interoperability: Welcome to the Age of Collaboration.” Now in its 11th year as the country’s premier digital marketing conference, DigiCon will take place on October 15–16 at the Grand Ballroom of the Manila Marriott Hotel, bringing together innovators, marketers, creatives, and technology leaders for two days of learning, inspiration, and meaningful connections.
As the digital landscape continues to evolve, DigiCon 2026 highlights the growing importance of collaboration across industries and platforms. This year’s theme emphasizes how brands, creators, agencies, and technology providers can work together to build stronger ecosystems and drive innovation in a connected world.
“We are entering a new era, an age where progress is powered by coming together,” said Raymund Sison, Co-Chair of DigiCon 2026. “The future will not be built in silos. It will not belong to those who work alone. It will be shaped by connections, synergies, and ecosystems of collaboration where ideas, technologies, and communities converge to create impact far greater than the sum of their parts.”
Rather than viewing interoperability as purely technical, DigiCon 2026 positions it as a mindset for modern growth. In a landscape often divided by platforms, disciplines, and industries, progress happens when people and technology work together, from creators collaborating with AI to partnerships between government and private sectors, as well as local and global organizations.
“DigiCon has always been about what’s next,” said Shayne Madamba, Co-Chair of DigiCon 2026. “In 2026, what’s next is working together across disciplines, across industries, and across technology.”
This year’s conference promises to be one of the biggest and most engaging editions yet, supported by a dynamic organizing committee. Co-Chairs Raymund Sison of Lennon Group and Shayne Madamba of IXM lead the initiative, alongside Dale Lopez of Tony & as Director for Creative & Experience. Alan Fontanilla of The Pod Network and Pam Sulit of Splash head Partnerships & Sponsorships, while Mori Rodriguez of EON leads Publicity.
Five specialized content tracks will shape the DigiCon experience: Immersive, Interactive, Innovation, Integrated, and Impact, each exploring how collaboration is transforming the digital ecosystem.
Adding to the excitement is the introduction of DigiConX, a series of smaller DigiCon pop-up events designed to build momentum toward the main conference. These preview sessions will offer early insights and networking opportunities for industry professionals ahead of the October event.
“I’m excited about DigiCon 2026 because our future isn’t just about better technology — it’s about better connections,” said Miko David, DMAP President. “When AI, platforms, agencies, brands, and creators work together, innovation scales. That is what DMAP exists to do: connect the ecosystem and turn collaboration into meaningful progress for the industry.”
DigiCon 2026 is now open for partnerships, sponsorships, and speaker submissions across the tech, media, data, and creative sectors. Interested participants may send inquiries to digicon@futureproof.ph.
Early bird registration is currently available with 50% off for DMAP members and 30% off for non-members, offered on a first-come, first-served basis while limited slots remain.
Participants can stay updated on announcements, speaker lineups, and event highlights through DigiCon’s official website and social media channels.

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