HONOR Philippines debuts the powerful HONOR 400 Pro 5G and opens its latest Experience Store at SM Lanang Premier, Davao, offering exclusive deals and AI-powered tech.
HONOR Philippines made a powerful mark in the King City of the South with a dual milestone: the official First Day Sale of the new HONOR 400 Pro 5G and the grand opening of its state-of-the-art HONOR Experience Store at SM Lanang Premier in Davao City. This highly anticipated event was attended by local media, the Davao Bloggers Society, devoted HONOR fans, and key personalities such as Mr. Johnny Ong of Mikrocell, HONOR Philippines National Sales Director Mr. Tom Yuan, and HONOR Star and Gen 11 Pinoy Big Brother alumna, Therese Villamor.
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The launch marks a significant step in HONOR’s mission to expand its presence in Mindanao and bring AI-powered premium smartphones to more Filipinos nationwide. The HONOR 400 Pro 5G builds on the massive success of its predecessor, the HONOR 400 5G, which sold out in record time during its earlier debut. With Davao’s enthusiastic tech community, the city was a natural choice for this major release.
According to Stephen Cheng, Vice President of HONOR Philippines, the HONOR 400 Pro 5G is tailor-made for Filipino consumers seeking flagship-level performance at an affordable price. The new smartphone is packed with intelligent features, exceptional camera technology, and a high-performance processor, designed for creators, gamers, and everyday multitaskers. Cheng emphasized that the new store in Davao is more than a retail space—it’s a commitment to bringing the full HONOR experience closer to Filipinos across the archipelago.
The HONOR 400 Pro 5G is equipped with a 200MP Ultra-Clear AI Camera that captures every detail with professional precision. It also features a 50MP telephoto lens and a 12MP ultra-wide sensor, ensuring that users can take stunning shots in any setting. Powered by the Snapdragon 8 Gen 3 chipset, the device delivers elite-level speed and responsiveness, whether for mobile gaming, video editing, or streaming. HONOR’s advanced AI tools, such as AI Image-to-Video and AI Cutout, elevate creative possibilities, while the massive 6,000mAh battery with 100W HONOR SuperCharge ensures all-day power with just minutes of charging. The smartphone also boasts a 6.78” Quad-Curved AMOLED Display with a 120Hz refresh rate for immersive viewing, along with up to 16GB RAM and 512GB internal storage for ultimate productivity.
The newly opened HONOR Experience Store in SM Lanang Premier offers Davaoeños a firsthand opportunity to try out the brand’s latest devices and enjoy exclusive in-store promotions. It’s designed to provide a premium, hands-on shopping experience and reliable after-sales support, setting a new standard for tech retail in the region.
Now available in elegant Lunar Grey and Midnight Black, the HONOR 400 Pro 5G is priced at only PHP 32,999 for the 24GB RAM + 512GB storage variant. It’s available for pre-order nationwide through HONOR Experience Stores, authorized dealers, and online platforms such as Lazada, Shopee, and TikTok Shop.
For more information on the HONOR 400 Pro 5G, visit https://bit.ly/Web_H400Pro_PR. You can also follow HONOR Philippines on Facebook, Instagram, and TikTok for updates on upcoming launches and promotions. To view the complete list of HONOR retail stores nationwide, go to https://www.hihonor.com/ph/retailers.
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