Insta360 Teases New Camera: Is it the X4? Launch Coming Soon!

Insta360 has sparked rumors with a cryptic social media post hinting at a new product launch on April 16th. Could it be the long-awaited Insta360 X4 action camera?

Insta360, a leading action camera brand, is known for keeping us guessing with their social media teasers for upcoming product launches. Their latest Instagram post, titled "The 8K Era is Here," features a mysterious image of an obelisk in front of a solar eclipse. The most intriguing part? A date – April 16th.

Could it be the Insta360 X4?

With 2023 being a successful year for Insta360 (they launched the well-received Insta360 GO 3 and Insta360 Ace Pro), speculation is rife. The shape of the object in the teaser strongly suggests it might be the successor to their most popular camera, the Insta360 X3.

The X3, released in September 2022, has been a bestseller, selling over a million units. Additionally, Insta360 recently dropped the price of the X3 from P 28,999 to now just P 24,595. You can also see that the Insta360 One X2 is with huge savings! hinting at a potential of stock clearance to make way for a new model.

More Than Just Resolution?

While the X4 seems like a strong possibility, it's important to acknowledge other options. The teaser image does suggest a camera launch next week, but it could also be the unveiling of the successor to the Insta360 ONE RS 1-Inch 360 Edition (released nearly two years ago). However, the lack of recent developments in the modular action camera market suggests a potential shift in focus for manufacturers.

A Glimpse of What's to Come

Adding fuel to the fire, Insta360 also released a YouTube video showcasing various activities like mountain biking and dicing, all filmed in footage characteristic of a 360-degree camera. The video emphasizes "more resolution" and "more frame rate," implying superior capabilities compared to its predecessor.

One thing's for certain – the wait won't be long! The teaser image reveals a launch date of April 16 | 9pm PST. Stay tuned as we inch closer to the reveal of Insta360's exciting new product!

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