Justice League Heroes at SM. DC Comics Super Heroes


The world of superheroes are taking over the SM stores in the next couple of weeks. Pacific Licensing Studio will have a program which will extend to over more than 80 key new DC products in shelves. DC Comics "New 52" comics series is being featured first time in Asia and DC fans will surely get amazing assortments in apparel, accessories, footwear and others. They said that they will also be having some bags, gift & Novelties, housewares, bedding and some personal care items. 

Releases of these merchandise will have a three wave launch. The first one was last February, next is on May & July. Just a perfect time for the summer season and when the school year starts. 

The partnership with SM makes these superheroes more accessible and more bigger than ever. They recently launched a nationwide campaign with the 48 SM Malls. Customers and fans will also be having the chance to participate in a raffle draw with purchase of P500 worth of DC Comics merchandise at the SM Store. The prize? Well, they get to win a trip to Singapore and experience the first ever DC Super Heroes Cable Car ride with Augmented Reality technology! I'm not really sure what will go down here but dayyymmm, would I want to be a part of this? Oh yeah.
Customers may also stand a chance to win a Sony PS4 Game Console with free Injustice Gods Among Us game. (They are just killing me with the prizes!)

Part of the campaign, they will also have CosPlay events, celebrity engagement, and contests which will take place in June 2014.

Check out these shoes! Really nice eh? I'd love to try out those Justice League high cuts! :) 

So find anything that you like? I'm sure that there will be a couple of design and merchandise that will surely catch your attention. Visit the SM Store now and get your Justice League merchandise fix! :)

Check out some display photos inside the SM Store. See anything you like?

Pacific Licensing Studio (PLS), a brand management and licensing company in Southeast Asia and Taiwan, the agency representing Warner Bros. PLS is very pleased to partner with Honey Barn Corporation as well as all its distributors and importantly, our retail partner, The SM Store to launch this event.

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