Apple iPhone 17e Launch 2026: A19 Chip, 256GB Base Storage, and MagSafe for the Most Affordable iPhone 17

Apple Unveils iPhone 17e: The Most Affordable iPhone 17 with A19 Performance and MagSafe Magic

CUPERTINO, CALIFORNIA — MARCH 2, 2026 — Apple today announced the iPhone 17e, a powerful and highly accessible addition to the iPhone 17 family. Engineered to deliver incredible value without compromise, the iPhone 17e features the latest A19 chip, an advanced camera system, and enhanced durability.

Performance Meets Longevity At the heart of iPhone 17e is the next-generation A19 silicon, providing the speed and efficiency needed for everything from heavy multitasking to advanced gaming. For the first time, Apple has doubled the starting storage to 256GB, ensuring users have ample room for their photos, videos, and apps right out of the box.

Key Features of iPhone 17e:

• A19 Chip & All-Day Battery: Optimized for power management through iOS 26 and the new C1X cellular modem, delivering exceptional battery life.
• 48MP Fusion Camera: Features a smarter camera system with an optical-quality 2x Telephoto and superior Night mode for vivid low-light photography.
• Cinematic Video: Supports 4K Dolby Vision recording at up to 60 fps, complemented by Spatial Audio and new Audio Mix editing tools.
• MagSafe Integration: Now supports MagSafe and Qi2 for fast wireless charging up to 15W, opening up a vast ecosystem of snap-on accessories.
• Fast Charging: Equipped with USB-C, the device can reach a 50 percent charge in approximately 30 minutes.

"iPhone 17e is designed to stay fast, secure, and valuable for years to come," said Apple. With its focus on durability and advanced performance, it stands as the most affordable way to experience the latest Apple innovations.

Pricing and Availability The iPhone 17e will be available in 256GB and 512GB storage capacities with a starting price of ₱44,990. Customers can choose from three elegant finishes: black, white, and soft pink.

To complement the new design, the iPhone 17e Silicone Case with MagSafe is available for ₱3,390 in six colors: black, anchor blue, light moss, vanilla, bright guava, and soft pink. The iPhone 17e Clear Case with MagSafe is also available for ₱3,390.

Apple Intelligence and Services:

• Apple Intelligence: Available in beta, supporting a wide range of languages including English, French, German, Japanese, and Korean.

• iCloud+: Plans start at ₱49 per month, offering additional storage and premium features like Private Relay and Hide My Email.

• Exclusive Offers: New subscribers who purchase an iPhone 17e may receive three free months of Apple Arcade, Apple Fitness+, Apple Music, and Apple TV+.